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old sites relaunched

Spring heated right up! A number of new sites went 'live' in April, including:

search engines

Could your web site benefit from Top 10 placement in Google.com? Google controls over 50% of searches, and just signed on AOL as their search backbone…

One of our web clients recently reported that a large portion of their new revenue is generated from Google. Project managers type in "electrical contracting massachusetts"; the company comes up #1. This phrase is NOT typed in by individual consumers; it is keyed in by general contractors- business-to-business staff. (Note our name on TWO contractors in the top 3…) How about YOUR clients?

Google Results (05/02/02)

PhraseClient/URL
Rank  
Link  
Optimized
media Audit orsShain & Associates
www.rashain.com
1
12/00
 
electrical contractor new hampshireLongchamps Electric
www.longchampselectric.com
1
11/01
 
electrical contractor new hampshireElectrical Dynamics
www.electricaldynamics.com
6
5/98
1/02
 
nitrogen laserLaser Science (Thermo Electron)
www.laserscience.com
1
4/9
;8/00
 
rotary feedthroughsFerrotec
www.ferrotec.com
4
7/01
 
oxygen ion implanterIbis Technologies
www.ibis.com
5
2/00
 
Integrating spheresLabsphere
www.labsphere.com
2, 5
11/99
 
electrical contractor massachusettsElectrical Dynamics
www.electricaldynamics.com
1
5/98
1/02
 
electrical contractor massachusettsLongchamps Electric
www.longchampselectric.com
3
11/01
 
seeing systemsPower & Systems
www.powerandsystems.com
1
11/97
3/01
 
wire dereelerBroomfields Lab
www.broomfieldusa.com
1
9/00
 
fabric reinforced diaphragmDia-Com
www.diacom.com
1
9/97
 

Another 50 examples... click here

If $2.0M USD annually of new company revenues is attributed to your web site and general searches, logic dictates that some percentage of these new revenues should be allocated to the web site and search engine optimization itself.

Can the firms you're evaluating point you to key phrases they have optimized for? We'll go out on a limb here...

seminars

DreamWeaver 4.0 Basics

Length: 2 days
Format: Lecture/PC Lab
Cost: $ 795
Dates: June 4-5, 2002

Description:
Dreamweaver 4 is used as the web design tool of choice from artists to technical communicators to professional web design houses. This course provides a basic grounding in the Dreamweaver editing and management tools.

Prerequisites:
None

Participants Will Learn:

  • Understanding Dreamweaver’s Tools, Menus, Palettes and Windows
  • Defining Basic Page Properties
  • Adding and Modifying Basic Text
  • Adding and Modifying Graphics
  • Creating and managing hyperlinks
  • Using Tables and Basic Page Design
  • Creating Layers
  • Understanding Frame Sites
  • Adding Interactivity with Behaviors
  • Extending Dreamweaver
  • Basic Site Management

    ...and much more!

    Instructor Biography:

    Mike Doyle has been in the technical communications industry for almost 20 years as writer, manager, and teacher. In addition, he has been the senior lecturer in the Technical Communications Certificate program at the University of Massachusetts-Lowell since 1984.

    Mike has been working in the web development world since 1995, having built the web development group within PUBSNET (Grant Communications , http://grantcom.us), which has launched over 300 corporate web sites. Mike has also taught a number of courses related to web technologies including HTML, XML, FrontPage, Dreamweaver, PageMill, and HTML Transit, and has presented at regional and national conferences on web technologies.

register:
Register: register@grantcom.us
Contact: Eileen, 603.715.5445
Payment: MasterCard, Visa, American
Express.

Payment:
3 business days prior or purchase order
Group Discounts: 3 or more people from the same company that register for the same seminar on the same date are entitled to a 15% discount.

www. grantcom.us/seminars/register.htm

WBT

Web-Based Training (or WBT) has been referenced for the last 2 years as one of the functional areas that corporations could take advantage of the Web's inexpensive communications venue. Up until now, the process and costs associated with online course development has been considered prohibitive. Now, using Dreamweaver and CourseBuilder, complex interactive educational training and testing can be developed inexpensively.

We can teach you to build your own courseware, or we can develop it for you. To help demonstrate the technology, we've made our "HTML Basics" course available to the world... free of charge (no approval hassles) and no registration (totally anonymous).

Web-Based Training Example!Come take the course, or simply preview sections with tests and interactions.

www.web-graduate.com

Current projects include the conversion of an insurance carrier's sales training assessment exam, through multiple-choice questions, exact matching and other testing methods. The content for the manual already existed in text format, and the exam was almost identical in required interactivity as our WBT example found at web-graduate.com.

Call us to see how we can help in reducing your internal or external training costs!

other topics

web portfolio
adobe training
online training
master's series

Site of the Month

Energy SciencesEnergy Sciences specializes in lamination and curing for large production runs using BOTH Electron Beam and UV systems.

Energy Sciences, Inc.

 

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